Do you have the personality for using social media to market your business?
Do you have what it takes to make a success of it? Does it feel too confusing? Too complicated? Are you afraid to put yourself out there because you don’t know which conversations to jump into, let alone how to do it?
Social media is all about building relationships with people in your community.Tweet This
It’s about being sociable, being pleasant, being helpful, and being visible. It’s about remembering that you’re dealing with real people and you want to treat them like you want to be treated.
You also need a basic knowledge of whom is using each networking platform. For example, you’ll want to use a more professional tone on LinkedIn, while you can be more relaxed (but not too relaxed) on Facebook.
If you approach social media marketing from a selling perspective, you will repel people. Because, while people love to buy things, they don’t want to feel like they’re being pushed into buying from you.
While social media is “organic”, meaning you don’t pay for it like you do when you purchase advertising, it does cost you in time, energy, and commitment.
If you’re going to do social media marketing correctly, you must set up a schedule to do it consistently! This is absolutely key to your success!
With this few things in mind, I’d like to introduce you to…
The Social Media Alphabet of Qualities that Build Relationships
What was the first thing we learned in school that made it possible to learn everything else?
Now I know my ABC’s. Next time won’t you sing with me.”
That’s right. You know the tune. It’s stuck with you throughout the years, hasn’t it?
Let’s have some fun! Visit my Facebook Page and you’ll find The Social Media Alphabet of Qualities that Build Relationships – A is for ??? posted. Leave your comment of which quality, starting with the letter A, is especially needed for social media marketing success and comment why you think so. I’ll be waiting for you there!
Thanks to Kim Garst of Boom Social! Her recent webinar: 27 Killer Facebook Post Ideas for Entrepreneurs sparked my creative genius.